Prof. Aditya Kasar - MPSTME
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Prof. Aditya Suresh Kasar

Educational Qualification (highest):
MBA (Business Analytics)

Area of Research:
Business Analytics, Machine Learning, Supply Chain Analytics, Financial Analytics, Customer Engagement & Customer Lifetime Value

Department:
Mechanical Engineering

Publications

Books

  1. Kasar, A., Bathia, A., Tripathi, M. M., Raturi, R., Gupta, P., “Artificial Intelligence for Financial Risk Management and Analysis”, RDG Publication, 2025.

Journals

  1. Kasar, A., Koul, S.*, “Research Landscape of Sustainable Marketing: Thematic Analysis and Future Trends”, Vision: The Journal of Business Perspective, Apr 2024. (ABDC-C, Scopus, Q2, IF: 2.8)
  2. Bathia, A., Bansal, I., Syal, K., Patil, L., Salwan, S., Jain, S., Kasar, A.*, “Analysis of the Momentum Investing Strategy and Volatility-Based Strategy in the Indian Stock Market”, Journal of Informatics Education and Research, Nov 2024. (ABDC-C)
  3. Bhute, A., Tripathi, M. M.*, Jadav, D., Kasar, A., Bathia, A., “Backtesting Brilliance: Leveraging Analytics for Comparing Buy & Hold vs. Trading Strategies Based on Technical Indicators”, Journal of Informatics Education and Research, Dec 2024. (ABDC-C)
  4. Bathia, A., Manjrekar, J., Tripathi, M. M., Oswal, S., Kasar, A., Padhy, J.*, “Evaluating the Impact of ESG Factors on Credit Ratings: A TOPSIS-Based Analysis with Entropy-Weighted Criteria”, Advances in Consumer Research, Mar 2025. (ABDC-B, Scopus Q4)
  5. Kasar, A., Tripathi, M. M., Jadav, D., Chavan, T., Bathia, A., “Evolution of the Perishable Inventory Management Landscape: A Bibliometric Analysis and Future Directions”, World Journal of Management and Economics, Apr 2025. (ABDC-C)
  6. Kasar, A., Tripathi, M. M.*, Jadav, D., Magar, S., Bathia, A., “Optimization Techniques in Perishable Food Supply Chains: A Systematic Literature Review and Comparative Analysis”, Business and Economic Research Journal, May 2025. (ABDC-C)
  7. Kasar, A., Tripathi, M. M.*, Indolia, S., Rawat, A., Bathia, A., “Data-Driven Decision Making for Perishable Food Supply Chains: Insights from Demand Forecasting Models”, Advances in Consumer Research, Jul 2025. (ABDC-B, Scopus Q4)
  8. Chavan, T., Kasar, A.*, Jadav, D., Tripathi, M. M., Rawat, A., Bathia, A., “LLM-Augmented Natural Language Query Generation for NoSQL Inventory Management”, International Journal of Environmental Sciences, Aug 2025. (Scopus Q3)
  9. Gupta, P., Kasar, A.*, Tripathi, M. M., Arora, V., Marudgan, S., Ramankulath, A., “Adaptive Algorithmic Trading Using Volatility-Guided Reinforcement Learning: Empirical Analysis in Indian Markets”, European Economic Letters, Aug 2025. (ABDC-C)
  10. Kasar, A., Koul, S.*, “Why Aren’t Electric Vehicles on Indian Roads? Re-examining Acceptance of Battery Electric Vehicles (BEVs) in India”, Journal of Marketing & Social Research, Aug 2025. (ABDC-C)
  11. Kasar, A., Jadav, D., Tripathi, M. M.*, Govil, M., “Integrating Macroeconomic Indicators into Machine Learning Models for Used Car Price Prediction”, European Economic Letters, Sep 2025. (ABDC-C)
  12. Kasar, A., Tripathi, M. M., Chavan, T., Rawat, A., Jadav, D.*, “A Hybrid BI-LSTM and Fundamental Analysis Framework for Portfolio Optimization: Evidence from NIFTY 50”, International Insurance Law Review, Oct 2025. (ABDC-A)

Conference Papers (Indexed – IEEE Xplore)

  1. Sawant, S., Nampalliwar, S., Kaul, A., Nair, S., Khade, A., Kasar, A., “Portfolio Optimization Using a Hybrid BI-LSTM Model for NIFTY 50”, Proceedings of the 12th International Conference on Emerging Trends in Engineering & Technology – Signal and Information Processing (ICETET-SIP), IEEE, August 2025.
    DOI: https://doi.org/ 10.1109/ICBATS66542.2025.11258338
    ISBN: 979-8-3315-0099-3
  2. Tengse, S., Luis, E., Talreja, D., Kasar, A., Punjani, K., “Intelligent Customer Segmentation for Targeted Marketing: Leveraging K-Means Clustering and PCA in Banking Analytics”,
    Proceedings of the 3rd International Conference on Business Analytics for Technology and Security (ICBATS), IEEE, May 2025.
    DOI: https://doi.org/ 10.1109/ICBATS66542.2025.11258338
    ISBN: 979-8-3315-3827-9

Conferences

  • Presented a paper titled “The Impact of Customer Engagement Strategies on Customer Lifetime Value in E-commerce” at POMS India International Conference, IIM Sambalpur (2025).
  • Presented a paper titled “Technological Disruption and the Metamorphosis of Supply Chain Management of Indian Business Firms” at Global Congress on Sustainable Growth & Development, INTI International University, Malaysia (2025). (Best Presenter Award)
  • Presented a paper titled “Optimizing Logistics and Operations with Predictive Analytics: A Case Study on Zepto” at ICIEOM, ARSSS (2025).
  • Presented a paper titled “An Improved K-Means Clustering Method Based on Genetic Algorithms with Multi-Objective Optimization and DBSCAN for Noise Mitigation” at ICRMLAI, South Asian Research Center (2025).
  • Presented a paper titled “Emerging Trends in the Literature of Online Customer Experience (OCE): A Bibliometric Analysis and Future Scope” at International Conference of Marketing (ICM 2023), Indian Institute of Management Bodh Gaya, April 2023.

Awards & Achievements

  • Best Faculty Award in Teaching Excellence (2023–24)
  • Best Presenter Award – INTI International University, Malaysia (2025)